Northern Ireland Hosted VoIP Telecoms Reseller Market Guide

Northern Ireland having nationwide gigabit broadband has opened up many opportunities for telecommunications providers. For example, in recent years, we've seen a rise in popularity for hosted Voice over Internet Protocol (VoIP) solutions - leveraging the benefits of improved broadband availability to extend other operations.

<div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="191" data-visual-selector-id="components/content-blocks/RawHtmlBlock191" data-source-location="components/content-blocks/RawHtmlBlock:191:9" data-dynamic-content="true" id="section-0-table-of-contents"><div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="45" data-visual-selector-id="components/content-blocks/RawHtmlBlock45" data-source-location="components/content-blocks/RawHtmlBlock:45:4" data-dynamic-content="true" class="prose prose-invert max-w-none"><style data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="46" data-visual-selector-id="components/content-blocks/RawHtmlBlock46" data-source-location="components/content-blocks/RawHtmlBlock:46:6" data-dynamic-content="false"> .prose h1 { font-size: 2.25rem !important; line-height: 2.5rem !important; font-weight: 700 !important; color: white !important; margin-top: 0 !important; margin-bottom: 1.5rem !important; } .prose h2 { font-size: 1.875rem !important; line-height: 2.25rem !important; font-weight: 700 !important; color: white !important; margin-top: 2.5rem !important; margin-bottom: 1rem !important; } .prose h3 { font-size: 1.5rem !important; line-height: 2rem !important; font-weight: 700 !important; color: white !important; margin-top: 2rem !important; margin-bottom: 0.75rem !important; } .prose h4 { font-size: 1.25rem !important; line-height: 1.75rem !important; font-weight: 700 !important; color: white !important; margin-top: 1.5rem !important; margin-bottom: 0.5rem !important; } .prose h5 { font-size: 1.125rem !important; line-height: 1.75rem !important; font-weight: 700 !important; color: white !important; margin-top: 1.25rem !important; margin-bottom: 0.5rem !important; } .prose h6 { font-size: 1rem !important; line-height: 1.5rem !important; font-weight: 700 !important; color: white !important; margin-top: 1rem !important; margin-bottom: 0.25rem !important; } .prose p { color: rgba(255, 255, 255, 0.8) !important; line-height: 1.625 !important; 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padding: 0 !important;" class="text-lg font-semibold mb-3 text-blue-400">Market Overview</h3><ul class="space-y-2 text-white/80"><li><a href="#initiatives-and-regulations" class="hover:text-blue-400 transition-colors">Northern Ireland Initiatives & Regulations</a></li><li><a href="#market-size" class="hover:text-blue-400 transition-colors">VoIP Provider Market Size in NI</a></li><li><a href="#demand-and-opportunities" class="hover:text-blue-400 transition-colors">Demand & Opportunities in NI</a></li><li><a href="#beyond-northern-ireland" class="hover:text-blue-400 transition-colors">Market Coverage Beyond NI</a></li></ul></div><div><h3 style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-lg font-semibold mb-3 text-emerald-400">Local & Regional Providers</h3><ul class="space-y-2 text-white/80"><li><a href="#barclay-communications" class="hover:text-emerald-400 transition-colors">Barclay Communications</a></li><li><a href="#corporate-telecom" class="hover:text-emerald-400 transition-colors">Corporate Telecom</a></li><li><a href="#fibrus" class="hover:text-emerald-400 transition-colors">Fibrus</a></li><li><a href="#simplicity" class="hover:text-emerald-400 transition-colors">Simplicity Group</a></li><li><a href="#yellowcom" class="hover:text-emerald-400 transition-colors">Yellowcom</a></li></ul></div></div><div class="space-y-4"><div><h3 style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-lg font-semibold mb-3 text-violet-400">National Providers</h3><ul class="space-y-2 text-white/80"><li><a href="#bt" class="hover:text-violet-400 transition-colors">BT</a></li><li><a href="#daisy-communications" class="hover:text-violet-400 transition-colors">Daisy Communications</a></li><li><a href="#gamma" class="hover:text-violet-400 transition-colors">Gamma Telecom</a></li><li><a href="#talktalk" class="hover:text-violet-400 transition-colors">TalkTalk Business</a></li><li><a href="#virgin-media" class="hover:text-violet-400 transition-colors">Virgin Media</a></li><li><a href="#vodafone" class="hover:text-violet-400 transition-colors">Vodafone</a></li><li><a href="#zen-internet" class="hover:text-violet-400 transition-colors">Zen Internet</a></li></ul></div><div><h3 style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-lg font-semibold mb-3 text-white">Alternative Solutions</h3><ul class="space-y-2 text-white/80"><li><a href="#plusnet" class="hover:text-white transition-colors">Plusnet</a></li><li><a href="#sky" class="hover:text-white transition-colors">Sky Wholesale</a></li><li><a href="#starlink" class="hover:text-white transition-colors">Starlink</a></li><li><a href="#unify" class="hover:text-white transition-colors">Unify Networks</a></li></ul></div></div></div></div></div></div></div></div></div>

Northern Ireland Initiatives & Regulations

It's important to remember that the initiatives and regulations in place in Northern Ireland can differ significantly from the rest of the UK and therefore prospective resellers need to consider their implications or potential benefits.

Public-Private Initiatives

Northern Ireland has become a leader in telecommunications infrastructure through strategic public-private partnerships. Primarily through project Gigabit, Northern Ireland is now capable of delivering nationwide gigabit-capable broadband to areas that are not commercially viable.

Developed in collaboration with Building Digital UK (BDUK), Project Gigabit follows the successful Superfast broadband programme and Project Stratum, positioning Northern Ireland ahead of other UK nations in connectivity metrics.

NI-Specific Policies

Northern Ireland operates under specific telecommunications regulations that govern the market. The Valuation Regulations of 2003 established a framework for telecommunications infrastructure valuation, determining how telecommunications assets are valued for business rates purposes.

VoIP Provider Market Size and Service Penetration in NI

According to Ofcom's Connected Nations Northern Ireland Report 2024, approximately 760,000 homes in Northern Ireland can now access full fibre broadband, representing 93% of NI properties and the highest availability rate across all four of the UK nations.

This foundation is emphasised by the expected growth for the VoIP market, with the UK market projected to grow by $4.3 billion between 2023 and 2028, an annual growth rate of 8.3%.

Demand & Opportunities in NI

<section id="demand-and-opportunities" class="container mx-auto px-6 py-16"><div class="max-w-4xl mx-auto"><div class="grid md:grid-cols-2 gap-8"><div class="bg-white/5 rounded-xl p-6 border border-white/10"><h3 style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-lg font-semibold mb-4 text-blue-400">Rural Expansion Opportunities</h3><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/80 text-sm">Full fibre coverage has become a major driving factor for hosted VoIP in Northern Ireland, with plenty of opportunities for growth in rural areas where broadband access has historically lagged behind urban centres.</p></div><div class="bg-white/5 rounded-xl p-6 border border-white/10"><h3 style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-lg font-semibold mb-4 text-emerald-400">AI Integration</h3><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/80 text-sm">The integration of artificial intelligence and cloud-based tools is creating new opportunities. AI-powered virtual assistants are increasingly being integrated within VoIP systems, improving operational efficiency.</p></div><div class="bg-white/5 rounded-xl p-6 border border-white/10"><h3 style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-lg font-semibold mb-4 text-violet-400">Mobile-First Communications</h3><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/80 text-sm">Remote and hybrid work models have become increasingly prevalent, with hosted VoIP enabling smartphones, laptops and tablets usage, making mobile-first communication the norm.</p></div><div class="bg-white/5 rounded-xl p-6 border border-white/10"><h3 style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-lg font-semibold mb-4 text-white">Traditional Landline Replacement</h3><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/80 text-sm">Businesses are moving away from traditional business landlines towards flexible, cloud-based communication solutions that support modern work patterns.</p></div></div></div></section>

Market Coverage Beyond NI into the UK Market

Whilst resellers can often focus purely on Northern Ireland, businesses can operate across multiple regions including extending into the rest of the UK and therefore resellers who can support multi-site deployments across the UK often find themselves at a significant competitive advantage.

The broader UK market provides both opportunities and challenges for Northern Ireland-based resellers. The larger market offers greater scalability and revenue potential, but brings competition with larger, more established providers.

The key differentiator is that many businesses value working with providers who understand both local and national requirements, particularly when expanding operations across different regions.

Local & Regional Providers (Northern Ireland-focused telecommunications providers)

Barclay Communications

<div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="191" data-visual-selector-id="components/content-blocks/RawHtmlBlock191" data-source-location="components/content-blocks/RawHtmlBlock:191:9" data-dynamic-content="true" id="section-6-barclay-communications"><div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="45" data-visual-selector-id="components/content-blocks/RawHtmlBlock45" data-source-location="components/content-blocks/RawHtmlBlock:45:4" data-dynamic-content="true" class="prose prose-invert max-w-none"><style data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="46" data-visual-selector-id="components/content-blocks/RawHtmlBlock46" data-source-location="components/content-blocks/RawHtmlBlock:46:6" data-dynamic-content="false"> .prose h1 { font-size: 2.25rem !important; line-height: 2.5rem !important; font-weight: 700 !important; color: white !important; margin-top: 0 !important; margin-bottom: 1.5rem !important; } .prose h2 { font-size: 1.875rem !important; line-height: 2.25rem !important; font-weight: 700 !important; color: white !important; margin-top: 2.5rem !important; margin-bottom: 1rem !important; } .prose h3 { font-size: 1.5rem !important; line-height: 2rem !important; font-weight: 700 !important; color: white !important; margin-top: 2rem !important; margin-bottom: 0.75rem !important; } .prose h4 { font-size: 1.25rem !important; line-height: 1.75rem !important; font-weight: 700 !important; color: white !important; margin-top: 1.5rem !important; margin-bottom: 0.5rem !important; } .prose h5 { font-size: 1.125rem !important; line-height: 1.75rem !important; font-weight: 700 !important; color: white !important; margin-top: 1.25rem !important; margin-bottom: 0.5rem !important; } .prose h6 { font-size: 1rem !important; line-height: 1.5rem !important; font-weight: 700 !important; color: white !important; margin-top: 1rem !important; margin-bottom: 0.25rem !important; } .prose p { color: rgba(255, 255, 255, 0.8) !important; line-height: 1.625 !important; margin-bottom: 1.25em !important; margin-top: 0 !important; } .prose ul, .prose ol { margin-top: 1.25em !important; margin-bottom: 1.25em !important; padding-left: 1.5em !important; } .prose ul li { list-style-type: disc !important; margin-bottom: 0.25em !important; color: rgba(255, 255, 255, 0.8) !important; line-height: 1.5 !important; } .prose ol li { list-style-type: decimal !important; margin-bottom: 0.25em !important; color: rgba(255, 255, 255, 0.8) !important; line-height: 1.5 !important; } .prose ul ul, .prose ol ol, .prose ul ol, .prose ol ul { margin-top: 0.5em !important; margin-bottom: 0.5em !important; } .prose a { color: #60a5fa !important; text-decoration: underline !important; text-underline-offset: 2px !important; } .prose a:hover { color: #3b82f6 !important; } .prose strong { color: white !important; font-weight: 700 !important; } .prose em { color: rgba(255, 255, 255, 0.9) !important; font-style: italic !important; } </style><div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="139" data-visual-selector-id="components/content-blocks/RawHtmlBlock139" data-source-location="components/content-blocks/RawHtmlBlock:139:6" data-dynamic-content="false"><div id="barclay-communications" class="bg-gradient-to-br from-white/10 to-white/5 backdrop-blur-xl border border-white/10 rounded-2xl p-8 transition-all duration-300 hover:transform hover:-translate-y-1 hover:shadow-2xl hover:shadow-black/30"><div class="flex items-center mb-6"><div class="w-16 h-16 bg-emerald-600 rounded-xl flex items-center justify-center mr-4"><span class="text-white font-bold text-lg">BC</span></div><div><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-emerald-400">Belfast-Based Local Specialist</p></div></div><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/80 mb-4"> Barclay Communications represents how local, Belfast-based providers can differentiate themselves for the NI market. Their approach focuses on deep local knowledge and personalised service rather than scale and brand recognition, designed to meet business needs in ways that larger providers simply cannot match. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"> With partnerships with industry leaders such as Gamma and iPECS, Barclay Communications offers VoIP for small businesses, featuring both cloud and on-premises deployment options. Users consistently report excellent call quality and reliability. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-6"> Barclay Communications operates primarily as a direct service provider, taking a consultative approach that focuses on building direct customer relationships rather than developing extensive channel partnerships. </p><div class="space-y-2"><div class="flex items-center text-sm"><div class="w-2 h-2 bg-emerald-400 rounded-full mr-3"></div><span class="text-white/70">Deep local Belfast expertise and personalised service</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-blue-400 rounded-full mr-3"></div><span class="text-white/70">Cloud and on-premises VoIP deployment options</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-violet-400 rounded-full mr-3"></div><span class="text-white/70">Consultative approach with tailored solutions</span></div></div></div></div></div></div>

Corporate Telecom

<div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="191" data-visual-selector-id="components/content-blocks/RawHtmlBlock191" data-source-location="components/content-blocks/RawHtmlBlock:191:9" data-dynamic-content="true" id="section-7-corporate-telecom"><div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="45" data-visual-selector-id="components/content-blocks/RawHtmlBlock45" data-source-location="components/content-blocks/RawHtmlBlock:45:4" data-dynamic-content="true" class="prose prose-invert max-w-none"><style data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="46" data-visual-selector-id="components/content-blocks/RawHtmlBlock46" data-source-location="components/content-blocks/RawHtmlBlock:46:6" data-dynamic-content="false"> .prose h1 { font-size: 2.25rem !important; line-height: 2.5rem !important; font-weight: 700 !important; color: white !important; margin-top: 0 !important; margin-bottom: 1.5rem !important; } .prose h2 { font-size: 1.875rem !important; line-height: 2.25rem !important; font-weight: 700 !important; color: white !important; margin-top: 2.5rem !important; margin-bottom: 1rem !important; } .prose h3 { font-size: 1.5rem !important; line-height: 2rem !important; font-weight: 700 !important; color: white !important; margin-top: 2rem !important; margin-bottom: 0.75rem !important; } .prose h4 { font-size: 1.25rem !important; line-height: 1.75rem !important; font-weight: 700 !important; color: white !important; margin-top: 1.5rem !important; margin-bottom: 0.5rem !important; } .prose h5 { font-size: 1.125rem !important; line-height: 1.75rem !important; font-weight: 700 !important; color: white !important; margin-top: 1.25rem !important; margin-bottom: 0.5rem !important; } .prose h6 { font-size: 1rem !important; line-height: 1.5rem !important; font-weight: 700 !important; color: white !important; margin-top: 1rem !important; margin-bottom: 0.25rem !important; } .prose p { color: rgba(255, 255, 255, 0.8) !important; line-height: 1.625 !important; margin-bottom: 1.25em !important; margin-top: 0 !important; } .prose ul, .prose ol { margin-top: 1.25em !important; margin-bottom: 1.25em !important; padding-left: 1.5em !important; } .prose ul li { list-style-type: disc !important; margin-bottom: 0.25em !important; color: rgba(255, 255, 255, 0.8) !important; line-height: 1.5 !important; } .prose ol li { list-style-type: decimal !important; margin-bottom: 0.25em !important; color: rgba(255, 255, 255, 0.8) !important; line-height: 1.5 !important; } .prose ul ul, .prose ol ol, .prose ul ol, .prose ol ul { margin-top: 0.5em !important; margin-bottom: 0.5em !important; } .prose a { color: #60a5fa !important; text-decoration: underline !important; text-underline-offset: 2px !important; } .prose a:hover { color: #3b82f6 !important; } .prose strong { color: white !important; font-weight: 700 !important; } .prose em { color: rgba(255, 255, 255, 0.9) !important; font-style: italic !important; } </style><div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="139" data-visual-selector-id="components/content-blocks/RawHtmlBlock139" data-source-location="components/content-blocks/RawHtmlBlock:139:6" data-dynamic-content="false"><div id="corporate-telecom" class="bg-gradient-to-br from-white/10 to-white/5 backdrop-blur-xl border border-white/10 rounded-2xl p-8 transition-all duration-300 hover:transform hover:-translate-y-1 hover:shadow-2xl hover:shadow-black/30"><div class="flex items-center mb-6"><div class="w-16 h-16 bg-blue-600 rounded-xl flex items-center justify-center mr-4"><span class="text-white font-bold text-lg">CT</span></div><div><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-blue-400">Multi-Provider Intermediary</p></div></div><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/80 mb-4"> Established in 2004, Corporate Telecom has built its business model around acting as an intermediary between customers and multiple network providers. Positioning themselves as both brokers and resellers, they maintain premium partnerships with major UK networks including Northern Ireland. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"> Offering BT Cloud Voice for their VoIP solution, customers can gain the same benefits as direct BT services. Their infrastructure approach is built around leveraging partnerships rather than ownership, focusing resources on customer service and technical expertise. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-6"> Their commercial model is built around long-term customer relationships rather than transactional sales, helping customers avoid vendor lock-in situations through their ability to recommend the most appropriate solutions regardless of supplier. </p><div class="space-y-2"><div class="flex items-center text-sm"><div class="w-2 h-2 bg-emerald-400 rounded-full mr-3"></div><span class="text-white/70">Multi-provider approach avoiding vendor lock-in</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-blue-400 rounded-full mr-3"></div><span class="text-white/70">BT Cloud Voice partnership with premium support</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-violet-400 rounded-full mr-3"></div><span class="text-white/70">Long-term customer relationship focus</span></div></div></div></div></div></div>

Fibrus

<div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="191" data-visual-selector-id="components/content-blocks/RawHtmlBlock191" data-source-location="components/content-blocks/RawHtmlBlock:191:9" data-dynamic-content="true" id="section-8-fibrus"><div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="45" data-visual-selector-id="components/content-blocks/RawHtmlBlock45" data-source-location="components/content-blocks/RawHtmlBlock:45:4" data-dynamic-content="true" class="prose prose-invert max-w-none"><style data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="46" data-visual-selector-id="components/content-blocks/RawHtmlBlock46" data-source-location="components/content-blocks/RawHtmlBlock:46:6" data-dynamic-content="false"> .prose h1 { font-size: 2.25rem !important; line-height: 2.5rem !important; font-weight: 700 !important; color: white !important; margin-top: 0 !important; margin-bottom: 1.5rem !important; } .prose h2 { font-size: 1.875rem !important; line-height: 2.25rem !important; font-weight: 700 !important; color: white !important; margin-top: 2.5rem !important; margin-bottom: 1rem !important; } .prose h3 { font-size: 1.5rem !important; line-height: 2rem !important; font-weight: 700 !important; color: white !important; margin-top: 2rem !important; margin-bottom: 0.75rem !important; } .prose h4 { font-size: 1.25rem !important; line-height: 1.75rem !important; font-weight: 700 !important; color: white !important; margin-top: 1.5rem !important; margin-bottom: 0.5rem !important; } .prose h5 { font-size: 1.125rem !important; line-height: 1.75rem !important; font-weight: 700 !important; color: white !important; margin-top: 1.25rem !important; margin-bottom: 0.5rem !important; } .prose h6 { font-size: 1rem !important; line-height: 1.5rem !important; font-weight: 700 !important; color: white !important; margin-top: 1rem !important; margin-bottom: 0.25rem !important; } .prose p { color: rgba(255, 255, 255, 0.8) !important; line-height: 1.625 !important; margin-bottom: 1.25em !important; margin-top: 0 !important; } .prose ul, .prose ol { margin-top: 1.25em !important; margin-bottom: 1.25em !important; padding-left: 1.5em !important; } .prose ul li { list-style-type: disc !important; margin-bottom: 0.25em !important; color: rgba(255, 255, 255, 0.8) !important; line-height: 1.5 !important; } .prose ol li { list-style-type: decimal !important; margin-bottom: 0.25em !important; color: rgba(255, 255, 255, 0.8) !important; line-height: 1.5 !important; } .prose ul ul, .prose ol ol, .prose ul ol, .prose ol ul { margin-top: 0.5em !important; margin-bottom: 0.5em !important; } .prose a { color: #60a5fa !important; text-decoration: underline !important; text-underline-offset: 2px !important; } .prose a:hover { color: #3b82f6 !important; } .prose strong { color: white !important; font-weight: 700 !important; } .prose em { color: rgba(255, 255, 255, 0.9) !important; font-style: italic !important; } </style><div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="139" data-visual-selector-id="components/content-blocks/RawHtmlBlock139" data-source-location="components/content-blocks/RawHtmlBlock:139:6" data-dynamic-content="false"><div id="fibrus" class="bg-gradient-to-br from-white/10 to-white/5 backdrop-blur-xl border border-white/10 rounded-2xl p-8 transition-all duration-300 hover:transform hover:-translate-y-1 hover:shadow-2xl hover:shadow-black/30"><div class="flex items-center mb-6"><div class="w-16 h-16 bg-green-600 rounded-xl flex items-center justify-center mr-4"><span class="text-white font-bold text-lg">FB</span></div><div><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-blue-400">Regional Full-Fibre Network Operator</p></div></div><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/80 mb-4"> Fibrus are unique as a regional full-fibre network operator within Northern Ireland. As the primary contractor delivering Project Stratum—a government-subsidised programme connecting approximately 76,000 underserved rural premises—they have played a central role in transforming Northern Ireland’s connectivity landscape. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">VoIP Solution:</span> Fibrus’ VoIP service includes voicemail, withhold number, and call diverts (set up via customer service). Priced at around £10 per month, it includes unlimited anytime calls to UK and Ireland fixed line and mobile numbers, plus free number transfer. While feature-light compared to competitors, it is positioned as a simple, cost-effective option for customers. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">Infrastructure:</span> Owning and operating their fibre optic network gives Fibrus a unique advantage, especially in rural areas where their network is often the only viable high-speed option. Their footprint spans regions including Down, Antrim, and Fermanagh. Unlike resellers reliant on wholesale access, Fibrus maintains full control over FTTP infrastructure, ensuring direct oversight of quality and expansion into underserved regions where BT/Openreach or Virgin Media lack presence. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">Partner Programme:</span> Fibrus runs a wholesale-focused programme centred on Retail Service Provider (RSP) partnerships. Public funding mandates open access for Project Stratum areas, enabling multiple providers to compete on Fibrus’ infrastructure. New wholesale partners benefit from a step-by-step onboarding process with dedicated technical and commercial support. While Fibrus prioritises broadband delivery, partners are positioned to differentiate through hosted VoIP, managed services, and other value-added offerings. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-6"><span class="font-semibold text-white">Commercial Considerations:</span> Fibrus’ rural strategy presents both challenges and opportunities. Lower customer density increases acquisition costs, but limited competition in coverage areas supports higher margins and strong customer loyalty. Their wholesale model ensures partners can capture value while Fibrus concentrates on delivering high-quality fibre infrastructure. </p><div class="space-y-2"><div class="flex items-center text-sm"><div class="w-2 h-2 bg-emerald-400 rounded-full mr-3"></div><span class="text-white/70">Regional operator delivering Project Stratum gigabit rollout</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-blue-400 rounded-full mr-3"></div><span class="text-white/70">Simple, low-cost VoIP with unlimited UK & Ireland calls</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-violet-400 rounded-full mr-3"></div><span class="text-white/70">Owns and operates full-fibre FTTP across rural NI regions</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-amber-400 rounded-full mr-3"></div><span class="text-white/70">Wholesale RSP model with open access for competition</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-pink-400 rounded-full mr-3"></div><span class="text-white/70">Rural focus = higher acquisition costs but stronger loyalty & margins</span></div></div></div></div></div></div>

Simplicity Group

<div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="191" data-visual-selector-id="components/content-blocks/RawHtmlBlock191" data-source-location="components/content-blocks/RawHtmlBlock:191:9" data-dynamic-content="true" id="section-9-simplicity-group"><div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="45" data-visual-selector-id="components/content-blocks/RawHtmlBlock45" data-source-location="components/content-blocks/RawHtmlBlock:45:4" data-dynamic-content="true" class="prose prose-invert max-w-none"><style data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="46" data-visual-selector-id="components/content-blocks/RawHtmlBlock46" data-source-location="components/content-blocks/RawHtmlBlock:46:6" data-dynamic-content="false"> .prose h1 { font-size: 2.25rem !important; line-height: 2.5rem !important; font-weight: 700 !important; color: white !important; margin-top: 0 !important; margin-bottom: 1.5rem !important; } .prose h2 { font-size: 1.875rem !important; line-height: 2.25rem !important; font-weight: 700 !important; color: white !important; margin-top: 2.5rem !important; margin-bottom: 1rem !important; } .prose h3 { font-size: 1.5rem !important; line-height: 2rem !important; font-weight: 700 !important; color: white !important; margin-top: 2rem !important; margin-bottom: 0.75rem !important; } .prose h4 { font-size: 1.25rem !important; line-height: 1.75rem !important; font-weight: 700 !important; color: white !important; margin-top: 1.5rem !important; margin-bottom: 0.5rem !important; } .prose h5 { font-size: 1.125rem !important; line-height: 1.75rem !important; font-weight: 700 !important; color: white !important; margin-top: 1.25rem !important; margin-bottom: 0.5rem !important; } .prose h6 { font-size: 1rem !important; line-height: 1.5rem !important; font-weight: 700 !important; color: white !important; margin-top: 1rem !important; margin-bottom: 0.25rem !important; } .prose p { color: rgba(255, 255, 255, 0.8) !important; line-height: 1.625 !important; margin-bottom: 1.25em !important; margin-top: 0 !important; } .prose ul, .prose ol { margin-top: 1.25em !important; margin-bottom: 1.25em !important; padding-left: 1.5em !important; } .prose ul li { list-style-type: disc !important; margin-bottom: 0.25em !important; color: rgba(255, 255, 255, 0.8) !important; line-height: 1.5 !important; } .prose ol li { list-style-type: decimal !important; margin-bottom: 0.25em !important; color: rgba(255, 255, 255, 0.8) !important; line-height: 1.5 !important; } .prose ul ul, .prose ol ol, .prose ul ol, .prose ol ul { margin-top: 0.5em !important; margin-bottom: 0.5em !important; } .prose a { color: #60a5fa !important; text-decoration: underline !important; text-underline-offset: 2px !important; } .prose a:hover { color: #3b82f6 !important; } .prose strong { color: white !important; font-weight: 700 !important; } .prose em { color: rgba(255, 255, 255, 0.9) !important; font-style: italic !important; } </style><div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="139" data-visual-selector-id="components/content-blocks/RawHtmlBlock139" data-source-location="components/content-blocks/RawHtmlBlock:139:6" data-dynamic-content="false"><div id="simplicity-group" class="bg-gradient-to-br from-white/10 to-white/5 backdrop-blur-xl border border-white/10 rounded-2xl p-8 transition-all duration-300 hover:transform hover:-translate-y-1 hover:shadow-2xl hover:shadow-black/30"><div class="flex items-center mb-6"><div class="w-16 h-16 bg-indigo-600 rounded-xl flex items-center justify-center mr-4"><span class="text-white font-bold text-lg">SG</span></div><div><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-blue-400">Specialist Cloud Telephony Provider</p></div></div><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">VoIP Solution:</span> Simplicity delivers business VoIP telephony and cloud telephone systems under the <em>Agility</em> brand across Northern Ireland and the wider UK. Their offering includes interactive voice menus, custom on-hold marketing, free on-net calls, number availability, and site-to-site transfers for multi-location businesses. While their feature set is more limited compared to larger players, they position themselves around “a competitive price and a better service than any other provider.” </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">Infrastructure:</span> Leveraging their partnership with Gamma, Simplicity provides full-fibre broadband via Openreach, hosted telephony, and SIP-based voice solutions. This model enables them to focus on service quality and customer support rather than managing their own infrastructure. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">Partner Programme:</span> As a platinum partner and value-added reseller for Gamma, Simplicity layers their own services on top—setup, support, and customisation. Their solutions are designed to support multi-site businesses with free on-net calls, site-to-site transfers, and comprehensive hosted voice features. This single-provider approach appeals to organisations seeking streamlined, integrated service delivery. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-6"><span class="font-semibold text-white">Commercial Considerations:</span> By specialising in cloud telephony and value-added services, Simplicity differentiates through expertise and regional focus rather than price competition. Their bespoke, tailored approach attracts businesses seeking premium cloud voice solutions and high-touch service, even at a higher cost. </p><div class="space-y-2"><div class="flex items-center text-sm"><div class="w-2 h-2 bg-emerald-400 rounded-full mr-3"></div><span class="text-white/70">Agility cloud telephony with on-hold marketing & IVR</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-blue-400 rounded-full mr-3"></div><span class="text-white/70">Gamma platinum partner with full-fibre via Openreach</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-violet-400 rounded-full mr-3"></div><span class="text-white/70">Single point of contact for setup, support & customisation</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-amber-400 rounded-full mr-3"></div><span class="text-white/70">Tailored, premium cloud voice solutions over price-based competition</span></div></div></div></div></div></div>

Yellowcom

<div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="191" data-visual-selector-id="components/content-blocks/RawHtmlBlock191" data-source-location="components/content-blocks/RawHtmlBlock:191:9" data-dynamic-content="true" id="section-10-yellowcom"><div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="45" data-visual-selector-id="components/content-blocks/RawHtmlBlock45" data-source-location="components/content-blocks/RawHtmlBlock:45:4" data-dynamic-content="true" class="prose prose-invert max-w-none"><style data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="46" data-visual-selector-id="components/content-blocks/RawHtmlBlock46" data-source-location="components/content-blocks/RawHtmlBlock:46:6" data-dynamic-content="false"> .prose h1 { font-size: 2.25rem !important; line-height: 2.5rem !important; font-weight: 700 !important; color: white !important; margin-top: 0 !important; margin-bottom: 1.5rem !important; } .prose h2 { font-size: 1.875rem !important; line-height: 2.25rem !important; font-weight: 700 !important; color: white !important; margin-top: 2.5rem !important; margin-bottom: 1rem !important; } .prose h3 { font-size: 1.5rem !important; line-height: 2rem !important; font-weight: 700 !important; color: white !important; margin-top: 2rem !important; margin-bottom: 0.75rem !important; } .prose h4 { font-size: 1.25rem !important; line-height: 1.75rem !important; font-weight: 700 !important; color: white !important; margin-top: 1.5rem !important; margin-bottom: 0.5rem !important; } .prose h5 { font-size: 1.125rem !important; line-height: 1.75rem !important; font-weight: 700 !important; color: white !important; margin-top: 1.25rem !important; margin-bottom: 0.5rem !important; } .prose h6 { font-size: 1rem !important; line-height: 1.5rem !important; font-weight: 700 !important; color: white !important; margin-top: 1rem !important; margin-bottom: 0.25rem !important; } .prose p { color: rgba(255, 255, 255, 0.8) !important; line-height: 1.625 !important; margin-bottom: 1.25em !important; margin-top: 0 !important; } .prose ul, .prose ol { margin-top: 1.25em !important; margin-bottom: 1.25em !important; padding-left: 1.5em !important; } .prose ul li { list-style-type: disc !important; margin-bottom: 0.25em !important; color: rgba(255, 255, 255, 0.8) !important; line-height: 1.5 !important; } .prose ol li { list-style-type: decimal !important; margin-bottom: 0.25em !important; color: rgba(255, 255, 255, 0.8) !important; line-height: 1.5 !important; } .prose ul ul, .prose ol ol, .prose ul ol, .prose ol ul { margin-top: 0.5em !important; margin-bottom: 0.5em !important; } .prose a { color: #60a5fa !important; text-decoration: underline !important; text-underline-offset: 2px !important; } .prose a:hover { color: #3b82f6 !important; } .prose strong { color: white !important; font-weight: 700 !important; } .prose em { color: rgba(255, 255, 255, 0.9) !important; font-style: italic !important; } </style><div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="139" data-visual-selector-id="components/content-blocks/RawHtmlBlock139" data-source-location="components/content-blocks/RawHtmlBlock:139:6" data-dynamic-content="false"><div id="yellowcom" class="bg-gradient-to-br from-white/10 to-white/5 backdrop-blur-xl border border-white/10 rounded-2xl p-8 transition-all duration-300 hover:transform hover:-translate-y-1 hover:shadow-2xl hover:shadow-black/30"><div class="flex items-center mb-6"><div class="w-16 h-16 bg-yellow-600 rounded-xl flex items-center justify-center mr-4"><span class="text-white font-bold text-lg">Y</span></div><div><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-yellow-400">Regional Direct Service Provider</p></div></div><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/80 mb-4"> Yellowcom is a regional service provider focusing on direct service delivery throughout Northern Ireland, the Republic of Ireland and parts of Scotland. They operate from bases in Belfast, Glasgow and Dublin, with over 15 years of experience supporting businesses with tailored communication solutions. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"> Yellowcom's business phone systems include cloud-based VoIP, on-premise PBX and hybrid solutions offering call analytics, remote work facilitation, call diversion to mobiles, and business-grade security, all supported by local experts. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-6"> Their commercial model emphasises tailored, cost-effective telecoms solutions with a focus on local expertise and personalised service, though they don't offer a reseller or partner programme, focusing on direct service delivery to end customers. </p><div class="space-y-2"><div class="flex items-center text-sm"><div class="w-2 h-2 bg-emerald-400 rounded-full mr-3"></div><span class="text-white/70">15+ years experience across NI, ROI, and Scotland</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-blue-400 rounded-full mr-3"></div><span class="text-white/70">Cloud, on-premise, and hybrid VoIP solutions</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-violet-400 rounded-full mr-3"></div><span class="text-white/70">Direct service model with local expert support</span></div></div></div></div></div></div>

National Providers

BT

<div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="191" data-visual-selector-id="components/content-blocks/RawHtmlBlock191" data-source-location="components/content-blocks/RawHtmlBlock:191:9" data-dynamic-content="true" id="section-12-bt"><div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="45" data-visual-selector-id="components/content-blocks/RawHtmlBlock45" data-source-location="components/content-blocks/RawHtmlBlock:45:4" data-dynamic-content="true" class="prose prose-invert max-w-none"><style data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="46" data-visual-selector-id="components/content-blocks/RawHtmlBlock46" data-source-location="components/content-blocks/RawHtmlBlock:46:6" data-dynamic-content="false"> .prose h1 { font-size: 2.25rem !important; line-height: 2.5rem !important; font-weight: 700 !important; color: white !important; margin-top: 0 !important; margin-bottom: 1.5rem !important; } .prose h2 { font-size: 1.875rem !important; line-height: 2.25rem !important; font-weight: 700 !important; color: white !important; margin-top: 2.5rem !important; margin-bottom: 1rem !important; } .prose h3 { font-size: 1.5rem !important; line-height: 2rem !important; font-weight: 700 !important; color: white !important; margin-top: 2rem !important; margin-bottom: 0.75rem !important; } .prose h4 { font-size: 1.25rem !important; line-height: 1.75rem !important; font-weight: 700 !important; color: white !important; margin-top: 1.5rem !important; margin-bottom: 0.5rem !important; } .prose h5 { font-size: 1.125rem !important; line-height: 1.75rem !important; font-weight: 700 !important; color: white !important; margin-top: 1.25rem !important; margin-bottom: 0.5rem !important; } .prose h6 { font-size: 1rem !important; line-height: 1.5rem !important; font-weight: 700 !important; color: white !important; margin-top: 1rem !important; margin-bottom: 0.25rem !important; } .prose p { color: rgba(255, 255, 255, 0.8) !important; line-height: 1.625 !important; margin-bottom: 1.25em !important; margin-top: 0 !important; } .prose ul, .prose ol { margin-top: 1.25em !important; margin-bottom: 1.25em !important; padding-left: 1.5em !important; } .prose ul li { list-style-type: disc !important; margin-bottom: 0.25em !important; color: rgba(255, 255, 255, 0.8) !important; line-height: 1.5 !important; } .prose ol li { list-style-type: decimal !important; margin-bottom: 0.25em !important; color: rgba(255, 255, 255, 0.8) !important; line-height: 1.5 !important; } .prose ul ul, .prose ol ol, .prose ul ol, .prose ol ul { margin-top: 0.5em !important; margin-bottom: 0.5em !important; } .prose a { color: #60a5fa !important; text-decoration: underline !important; text-underline-offset: 2px !important; } .prose a:hover { color: #3b82f6 !important; } .prose strong { color: white !important; font-weight: 700 !important; } .prose em { color: rgba(255, 255, 255, 0.9) !important; font-style: italic !important; } </style><div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="139" data-visual-selector-id="components/content-blocks/RawHtmlBlock139" data-source-location="components/content-blocks/RawHtmlBlock:139:6" data-dynamic-content="false"><div id="bt" class="bg-gradient-to-br from-white/10 to-white/5 backdrop-blur-xl border border-white/10 rounded-2xl p-8 transition-all duration-300 hover:transform hover:-translate-y-1 hover:shadow-2xl hover:shadow-black/30"><div class="flex items-center mb-6"><div class="w-16 h-16 bg-blue-700 rounded-xl flex items-center justify-center mr-4"><span class="text-white font-bold text-lg">BT</span></div><div><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-blue-400">Infrastructure Owner & Premium Provider</p></div></div><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/80 mb-4"> Arguably the most recognisable brand name in this list, BT’s key advantage lies in its infrastructure scale. For many businesses, BT represents the safe choice, a provider with the resources and track record to support even the most demanding requirements. Their approach combines the reliability and coverage that comes from infrastructure ownership, therefore selling reliable connectivity through both fixed and mobile lines. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">VoIP Solution:</span> BT offers Cloud Voice and Cloud Voice Express, providing hosted VoIP that integrates with CRM systems and third-party applications. Features include automated call redirects, real-time caller information, virtual receptionist, and customisable business hours—improving call management and customer interactions. Deployment is straightforward, competitively priced, and available for both SMEs and large enterprises. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">Infrastructure:</span> BT Wholesale Hosted Communications (WHC) underpins much of Northern Ireland’s VoIP market, often resold under partner brands. With Openreach managing fixed-line infrastructure, BT retains an edge in service quality, troubleshooting, and cost control. Connectivity options include SoADSL, SOGEA, FTTP, Ethernet, SIP trunking, and hosted VoIP. EE’s 4G and 5G mobile network further extends reach with 72 upgraded sites supporting widespread coverage. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">Partner Programme:</span> BT Wholesale’s partner programme offers multi-tier reseller options, including full white-labelling for resellers to maintain their brand identity. The Partner Plus Online Hub provides quoting tools, provisioning systems, APIs, and access to the BT Training Academy, webinars, and pre-sales expertise. Elite partners also receive dedicated account management. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-6"><span class="font-semibold text-white">Commercial Considerations:</span> As a premium provider, direct entry into Partner Plus requires significant commitments, including a £250,000 annual spend and multi-year terms—suited to larger resellers. Smaller resellers typically access BT through wholesale aggregators, lowering entry barriers while enabling growth. Revenue sharing is structured via a points-based commission system, with higher tiers rewarding increased volumes and supporting long-term recurring revenue streams. </p><div class="space-y-2"><div class="flex items-center text-sm"><div class="w-2 h-2 bg-emerald-400 rounded-full mr-3"></div><span class="text-white/70">Market leader with extensive fixed and mobile infrastructure</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-blue-400 rounded-full mr-3"></div><span class="text-white/70">Cloud Voice & Express VoIP with advanced call features</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-violet-400 rounded-full mr-3"></div><span class="text-white/70">Comprehensive partner programme with white-labelling</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-amber-400 rounded-full mr-3"></div><span class="text-white/70">Premium provider with high entry thresholds for resellers</span></div></div></div></div></div></div>

Corporate Telecom

<div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="191" data-visual-selector-id="components/content-blocks/RawHtmlBlock191" data-source-location="components/content-blocks/RawHtmlBlock:191:9" data-dynamic-content="true" id="section-13-corporate-telecom"><div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="45" data-visual-selector-id="components/content-blocks/RawHtmlBlock45" data-source-location="components/content-blocks/RawHtmlBlock:45:4" data-dynamic-content="true" class="prose prose-invert max-w-none"><style data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="46" data-visual-selector-id="components/content-blocks/RawHtmlBlock46" data-source-location="components/content-blocks/RawHtmlBlock:46:6" data-dynamic-content="false"> .prose h1 { font-size: 2.25rem !important; line-height: 2.5rem !important; font-weight: 700 !important; color: white !important; margin-top: 0 !important; margin-bottom: 1.5rem !important; } .prose h2 { font-size: 1.875rem !important; line-height: 2.25rem !important; font-weight: 700 !important; color: white !important; margin-top: 2.5rem !important; margin-bottom: 1rem !important; } .prose h3 { font-size: 1.5rem !important; line-height: 2rem !important; font-weight: 700 !important; color: white !important; margin-top: 2rem !important; margin-bottom: 0.75rem !important; } .prose h4 { font-size: 1.25rem !important; line-height: 1.75rem !important; font-weight: 700 !important; color: white !important; margin-top: 1.5rem !important; margin-bottom: 0.5rem !important; } .prose h5 { font-size: 1.125rem !important; line-height: 1.75rem !important; font-weight: 700 !important; color: white !important; margin-top: 1.25rem !important; margin-bottom: 0.5rem !important; } .prose h6 { font-size: 1rem !important; line-height: 1.5rem !important; font-weight: 700 !important; color: white !important; margin-top: 1rem !important; margin-bottom: 0.25rem !important; } .prose p { color: rgba(255, 255, 255, 0.8) !important; line-height: 1.625 !important; margin-bottom: 1.25em !important; margin-top: 0 !important; } .prose ul, .prose ol { margin-top: 1.25em !important; margin-bottom: 1.25em !important; padding-left: 1.5em !important; } .prose ul li { list-style-type: disc !important; margin-bottom: 0.25em !important; color: rgba(255, 255, 255, 0.8) !important; line-height: 1.5 !important; } .prose ol li { list-style-type: decimal !important; margin-bottom: 0.25em !important; color: rgba(255, 255, 255, 0.8) !important; line-height: 1.5 !important; } .prose ul ul, .prose ol ol, .prose ul ol, .prose ol ul { margin-top: 0.5em !important; margin-bottom: 0.5em !important; } .prose a { color: #60a5fa !important; text-decoration: underline !important; text-underline-offset: 2px !important; } .prose a:hover { color: #3b82f6 !important; } .prose strong { color: white !important; font-weight: 700 !important; } .prose em { color: rgba(255, 255, 255, 0.9) !important; font-style: italic !important; } </style><div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="139" data-visual-selector-id="components/content-blocks/RawHtmlBlock139" data-source-location="components/content-blocks/RawHtmlBlock:139:6" data-dynamic-content="false"><div id="corporate-telecom" class="bg-gradient-to-br from-white/10 to-white/5 backdrop-blur-xl border border-white/10 rounded-2xl p-8 transition-all duration-300 hover:transform hover:-translate-y-1 hover:shadow-2xl hover:shadow-black/30"><div class="flex items-center mb-6"><div class="w-16 h-16 bg-blue-600 rounded-xl flex items-center justify-center mr-4"><span class="text-white font-bold text-lg">CT</span></div><div><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-blue-400">Multi-Provider Intermediary</p></div></div><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/80 mb-4"> Established in 2004, Corporate Telecom has built its business model around acting as an intermediary between customers and multiple network providers. Positioning themselves as both brokers and resellers, Corporate Telecom maintain premium partnerships with major UK networks including Northern Ireland. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">VoIP Solution:</span> Corporate Telecom offers BT Cloud Voice, allowing customers to access the same benefits detailed under BT’s VoIP section. This gives customers enterprise-grade hosted VoIP features backed by BT’s infrastructure. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">Infrastructure:</span> Their approach is built on partnerships rather than ownership, reselling BT Cloud Voice and fibre broadband services while maintaining access to all major UK mobile networks through independent agreements. This model allows Corporate Telecom to focus resources on customer service and technical expertise instead of infrastructure management. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">Partner Programme:</span> Operating as a customer-facing reseller, Corporate Telecom does not build sub-partner networks. Instead, they act directly as an intermediary between customers and multiple network providers. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-6"><span class="font-semibold text-white">Commercial Considerations:</span> Their commercial model centres on long-term customer relationships rather than one-off sales. By recommending cost-effective and technically appropriate solutions regardless of supplier, they help customers—particularly those with complex requirements or negative experiences with single providers—avoid vendor lock-in. However, their reliance on supplier infrastructure means they lack direct troubleshooting control and face pricing disadvantages compared to larger direct providers. </p><div class="space-y-2"><div class="flex items-center text-sm"><div class="w-2 h-2 bg-emerald-400 rounded-full mr-3"></div><span class="text-white/70">Multi-provider intermediary model with premium UK partnerships</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-blue-400 rounded-full mr-3"></div><span class="text-white/70">Resells BT Cloud Voice & fibre broadband with mobile access</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-violet-400 rounded-full mr-3"></div><span class="text-white/70">Customer-facing reseller with focus on service & expertise</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-amber-400 rounded-full mr-3"></div><span class="text-white/70">Strength in avoiding vendor lock-in but limited by supplier reliance</span></div></div></div></div></div></div>

Daisy Communications

<div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="191" data-visual-selector-id="components/content-blocks/RawHtmlBlock191" data-source-location="components/content-blocks/RawHtmlBlock:191:9" data-dynamic-content="true" id="section-14-daisy-communications"><div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="45" data-visual-selector-id="components/content-blocks/RawHtmlBlock45" data-source-location="components/content-blocks/RawHtmlBlock:45:4" data-dynamic-content="true" class="prose prose-invert max-w-none"><style data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="46" data-visual-selector-id="components/content-blocks/RawHtmlBlock46" data-source-location="components/content-blocks/RawHtmlBlock:46:6" data-dynamic-content="false"> .prose h1 { font-size: 2.25rem !important; line-height: 2.5rem !important; font-weight: 700 !important; color: white !important; margin-top: 0 !important; margin-bottom: 1.5rem !important; } .prose h2 { font-size: 1.875rem !important; line-height: 2.25rem !important; font-weight: 700 !important; color: white !important; margin-top: 2.5rem !important; margin-bottom: 1rem !important; } .prose h3 { font-size: 1.5rem !important; line-height: 2rem !important; font-weight: 700 !important; color: white !important; margin-top: 2rem !important; margin-bottom: 0.75rem !important; } .prose h4 { font-size: 1.25rem !important; line-height: 1.75rem !important; font-weight: 700 !important; color: white !important; margin-top: 1.5rem !important; margin-bottom: 0.5rem !important; } .prose h5 { font-size: 1.125rem !important; line-height: 1.75rem !important; font-weight: 700 !important; color: white !important; margin-top: 1.25rem !important; margin-bottom: 0.5rem !important; } .prose h6 { font-size: 1rem !important; line-height: 1.5rem !important; font-weight: 700 !important; color: white !important; margin-top: 1rem !important; margin-bottom: 0.25rem !important; } .prose p { color: rgba(255, 255, 255, 0.8) !important; line-height: 1.625 !important; margin-bottom: 1.25em !important; margin-top: 0 !important; } .prose ul, .prose ol { margin-top: 1.25em !important; margin-bottom: 1.25em !important; padding-left: 1.5em !important; } .prose ul li { list-style-type: disc !important; margin-bottom: 0.25em !important; color: rgba(255, 255, 255, 0.8) !important; line-height: 1.5 !important; } .prose ol li { list-style-type: decimal !important; margin-bottom: 0.25em !important; color: rgba(255, 255, 255, 0.8) !important; line-height: 1.5 !important; } .prose ul ul, .prose ol ol, .prose ul ol, .prose ol ul { margin-top: 0.5em !important; margin-bottom: 0.5em !important; } .prose a { color: #60a5fa !important; text-decoration: underline !important; text-underline-offset: 2px !important; } .prose a:hover { color: #3b82f6 !important; } .prose strong { color: white !important; font-weight: 700 !important; } .prose em { color: rgba(255, 255, 255, 0.9) !important; font-style: italic !important; } </style><div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="139" data-visual-selector-id="components/content-blocks/RawHtmlBlock139" data-source-location="components/content-blocks/RawHtmlBlock:139:6" data-dynamic-content="false"><div id="daisy-communications" class="bg-gradient-to-br from-white/10 to-white/5 backdrop-blur-xl border border-white/10 rounded-2xl p-8 transition-all duration-300 hover:transform hover:-translate-y-1 hover:shadow-2xl hover:shadow-black/30"><div class="flex items-center mb-6"><div class="w-16 h-16 bg-rose-600 rounded-xl flex items-center justify-center mr-4"><span class="text-white font-bold text-lg">DC</span></div><div><h3 style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-2xl font-bold text-white">Daisy Communications</h3><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-blue-400">Aggregator via Digital Wholesale Solutions (DWS)</p></div></div><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/80 mb-4"> Daisy Communications are a major aggregator through their Digital Wholesale Solutions (DWS) division, providing resellers with access to enterprise-grade telecoms and IT services through a flexible wholesale model. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">VoIP Solution:</span> In partnership with Gamma, Daisy offers a fully cloud-based VoIP solution that delivers cost-effective telephony with features such as call forwarding, call handling, remote office capability, and admin portals. Optional extras—including call recording, CRM integrations, video calling, presence monitoring, and webchat—may incur additional charges. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">Infrastructure:</span> Daisy leverages tier 1 carrier partnerships with BT and TalkTalk for fixed connectivity, while also offering business mobile plans through O2 and Vodafone. Their service portfolio includes broadband across SoADSL, SOGEA, and FTTP technologies, enabling resellers to meet diverse business needs. Enterprise-grade connectivity is supported through Ethernet leased lines, hosted VoIP systems, and SIP trunks. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">Partner Programme:</span> Daisy’s low barriers to entry make them particularly attractive to SME-focused resellers needing access to enterprise-grade services without the capital or volume commitments of direct carrier relationships. Their programme also supports larger resellers with full white-label capabilities, enabling customer ownership and brand recognition without infrastructure investment. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-6"><span class="font-semibold text-white">Commercial Considerations:</span> Daisy’s aggregator model is significantly more accessible than direct carrier programmes, avoiding large upfront commitments or multi-year contracts. This makes it ideal for startups and smaller Northern Ireland companies expanding their service offerings. The trade-off is tighter margins compared to direct relationships, requiring partners to differentiate through service quality and customer relationships rather than pricing alone. </p><div class="space-y-2"><div class="flex items-center text-sm"><div class="w-2 h-2 bg-emerald-400 rounded-full mr-3"></div><span class="text-white/70">Major aggregator through Digital Wholesale Solutions (DWS)</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-blue-400 rounded-full mr-3"></div><span class="text-white/70">Gamma-powered cloud VoIP with optional advanced features</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-violet-400 rounded-full mr-3"></div><span class="text-white/70">Partnerships with BT, TalkTalk, O2 & Vodafone</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-amber-400 rounded-full mr-3"></div><span class="text-white/70">Accessible programme with low entry barriers but tighter margins</span></div></div></div></div></div></div>

Gamma

<div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="191" data-visual-selector-id="components/content-blocks/RawHtmlBlock191" data-source-location="components/content-blocks/RawHtmlBlock:191:9" data-dynamic-content="true" id="section-15-gamma"><div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="45" data-visual-selector-id="components/content-blocks/RawHtmlBlock45" data-source-location="components/content-blocks/RawHtmlBlock:45:4" data-dynamic-content="true" class="prose prose-invert max-w-none"><style data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="46" data-visual-selector-id="components/content-blocks/RawHtmlBlock46" data-source-location="components/content-blocks/RawHtmlBlock:46:6" data-dynamic-content="false"> .prose h1 { font-size: 2.25rem !important; line-height: 2.5rem !important; font-weight: 700 !important; color: white !important; margin-top: 0 !important; margin-bottom: 1.5rem !important; } .prose h2 { font-size: 1.875rem !important; line-height: 2.25rem !important; font-weight: 700 !important; color: white !important; margin-top: 2.5rem !important; margin-bottom: 1rem !important; } .prose h3 { font-size: 1.5rem !important; line-height: 2rem !important; font-weight: 700 !important; color: white !important; margin-top: 2rem !important; margin-bottom: 0.75rem !important; } .prose h4 { font-size: 1.25rem !important; line-height: 1.75rem !important; font-weight: 700 !important; color: white !important; margin-top: 1.5rem !important; margin-bottom: 0.5rem !important; } .prose h5 { font-size: 1.125rem !important; line-height: 1.75rem !important; font-weight: 700 !important; color: white !important; margin-top: 1.25rem !important; margin-bottom: 0.5rem !important; } .prose h6 { font-size: 1rem !important; line-height: 1.5rem !important; font-weight: 700 !important; color: white !important; margin-top: 1rem !important; margin-bottom: 0.25rem !important; } .prose p { color: rgba(255, 255, 255, 0.8) !important; line-height: 1.625 !important; margin-bottom: 1.25em !important; margin-top: 0 !important; } .prose ul, .prose ol { margin-top: 1.25em !important; margin-bottom: 1.25em !important; padding-left: 1.5em !important; } .prose ul li { list-style-type: disc !important; margin-bottom: 0.25em !important; color: rgba(255, 255, 255, 0.8) !important; line-height: 1.5 !important; } .prose ol li { list-style-type: decimal !important; margin-bottom: 0.25em !important; color: rgba(255, 255, 255, 0.8) !important; line-height: 1.5 !important; } .prose ul ul, .prose ol ol, .prose ul ol, .prose ol ul { margin-top: 0.5em !important; margin-bottom: 0.5em !important; } .prose a { color: #60a5fa !important; text-decoration: underline !important; text-underline-offset: 2px !important; } .prose a:hover { color: #3b82f6 !important; } .prose strong { color: white !important; font-weight: 700 !important; } .prose em { color: rgba(255, 255, 255, 0.9) !important; font-style: italic !important; } </style><div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="139" data-visual-selector-id="components/content-blocks/RawHtmlBlock139" data-source-location="components/content-blocks/RawHtmlBlock:139:6" data-dynamic-content="false"><div id="gamma-telecom" class="bg-gradient-to-br from-white/10 to-white/5 backdrop-blur-xl border border-white/10 rounded-2xl p-8 transition-all duration-300 hover:transform hover:-translate-y-1 hover:shadow-2xl hover:shadow-black/30"><div class="flex items-center mb-6"><div class="w-16 h-16 bg-indigo-600 rounded-xl flex items-center justify-center mr-4"><span class="text-white font-bold text-lg">GM</span></div><div><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-blue-400">UK Leader in Cloud Voice & SIP Trunking</p></div></div><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/80 mb-4"> Gamma Telecom operates as the UK market leader in cloud voice and as the top SIP trunk provider by volume. Their advanced cloud-based voice platforms, including the Gamma Horizon hosted PBX system, make them a leading choice for resellers seeking enterprise-grade VoIP solutions. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">VoIP Solution:</span> Gamma’s cloud-hosted VoIP services deliver cost-effective telephony with features such as call forwarding, call handling, remote office capability, admin portals, and business system integrations. Deployment is simple, with a strong emphasis on user experience, call quality, security, and flexibility across hardware and softphone options. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">Infrastructure:</span> While Gamma does not own last-mile fibre, they wholesale Openreach lines for broadband and Ethernet, investing instead in the voice and communications layer. Their Mobile Virtual Network Operator (MVNO) services provide business mobile SIMs that integrate with voice platforms, enabling partners to deliver complete communications packages. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">Partner Programme:</span> Gamma’s 100% channel-focused model offers flexibility for different reseller types. Smaller partners benefit from a commission-based model where Gamma manages provisioning, billing, and support—allowing resellers to focus on sales and relationships. Larger MSPs and service providers can access white-label models with higher margins and increased operational responsibility. Support includes dedicated account managers and co-branded marketing resources to strengthen competitiveness. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-6"><span class="font-semibold text-white">Commercial Considerations:</span> Gamma’s entry terms are relatively accessible, with standard 3-year wholesale agreements providing predictability without excessive commitments. Volume incentives reward growth and loyalty, supporting business development. However, Gamma’s wide market availability means competition among partners is high, making differentiation through service quality and customer care critical to success. </p><div class="space-y-2"><div class="flex items-center text-sm"><div class="w-2 h-2 bg-emerald-400 rounded-full mr-3"></div><span class="text-white/70">UK leader in SIP trunking & cloud-hosted VoIP</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-blue-400 rounded-full mr-3"></div><span class="text-white/70">Gamma Horizon PBX with strong feature set & integrations</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-violet-400 rounded-full mr-3"></div><span class="text-white/70">MVNO services integrate mobile with VoIP platforms</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-amber-400 rounded-full mr-3"></div><span class="text-white/70">Flexible partner models: commission-based or white-label</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-pink-400 rounded-full mr-3"></div><span class="text-white/70">Accessible entry with 3-year terms, but high partner competition</span></div></div></div></div></div></div>

Plusnet

<div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="191" data-visual-selector-id="components/content-blocks/RawHtmlBlock191" data-source-location="components/content-blocks/RawHtmlBlock:191:9" data-dynamic-content="true" id="section-16-plusnet"><div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="45" data-visual-selector-id="components/content-blocks/RawHtmlBlock45" data-source-location="components/content-blocks/RawHtmlBlock:45:4" data-dynamic-content="true" class="prose prose-invert max-w-none"><style data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="46" data-visual-selector-id="components/content-blocks/RawHtmlBlock46" data-source-location="components/content-blocks/RawHtmlBlock:46:6" data-dynamic-content="false"> .prose h1 { font-size: 2.25rem !important; line-height: 2.5rem !important; font-weight: 700 !important; color: white !important; margin-top: 0 !important; margin-bottom: 1.5rem !important; } .prose h2 { font-size: 1.875rem !important; line-height: 2.25rem !important; font-weight: 700 !important; color: white !important; margin-top: 2.5rem !important; margin-bottom: 1rem !important; } .prose h3 { font-size: 1.5rem !important; line-height: 2rem !important; font-weight: 700 !important; color: white !important; margin-top: 2rem !important; margin-bottom: 0.75rem !important; } .prose h4 { font-size: 1.25rem !important; line-height: 1.75rem !important; font-weight: 700 !important; color: white !important; margin-top: 1.5rem !important; margin-bottom: 0.5rem !important; } .prose h5 { font-size: 1.125rem !important; line-height: 1.75rem !important; font-weight: 700 !important; color: white !important; margin-top: 1.25rem !important; margin-bottom: 0.5rem !important; } .prose h6 { font-size: 1rem !important; line-height: 1.5rem !important; font-weight: 700 !important; color: white !important; margin-top: 1rem !important; margin-bottom: 0.25rem !important; } .prose p { color: rgba(255, 255, 255, 0.8) !important; line-height: 1.625 !important; margin-bottom: 1.25em !important; margin-top: 0 !important; } .prose ul, .prose ol { margin-top: 1.25em !important; margin-bottom: 1.25em !important; padding-left: 1.5em !important; } .prose ul li { list-style-type: disc !important; margin-bottom: 0.25em !important; color: rgba(255, 255, 255, 0.8) !important; line-height: 1.5 !important; } .prose ol li { list-style-type: decimal !important; margin-bottom: 0.25em !important; color: rgba(255, 255, 255, 0.8) !important; line-height: 1.5 !important; } .prose ul ul, .prose ol ol, .prose ul ol, .prose ol ul { margin-top: 0.5em !important; margin-bottom: 0.5em !important; } .prose a { color: #60a5fa !important; text-decoration: underline !important; text-underline-offset: 2px !important; } .prose a:hover { color: #3b82f6 !important; } .prose strong { color: white !important; font-weight: 700 !important; } .prose em { color: rgba(255, 255, 255, 0.9) !important; font-style: italic !important; } </style><div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="139" data-visual-selector-id="components/content-blocks/RawHtmlBlock139" data-source-location="components/content-blocks/RawHtmlBlock:139:6" data-dynamic-content="false"><div id="plusnet" class="bg-gradient-to-br from-white/10 to-white/5 backdrop-blur-xl border border-white/10 rounded-2xl p-8 transition-all duration-300 hover:transform hover:-translate-y-1 hover:shadow-2xl hover:shadow-black/30"><div class="flex items-center mb-6"><div class="w-16 h-16 bg-pink-600 rounded-xl flex items-center justify-center mr-4"><span class="text-white font-bold text-lg">PN</span></div><div><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-blue-400">Value-Focused Broadband Provider</p></div></div><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">VoIP Solution:</span> Plusnet does not currently offer its own VoIP solution. However, digital voice is available with a Plusnet router, and third-party VoIP providers are compatible, allowing customers who use Plusnet broadband to access digital phone services through external providers. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">Infrastructure:</span> Operating as a value-focused provider, Plusnet leverages BT and Openreach infrastructure. Their fibre broadband services, with speeds up to 76 Mbps, are designed for SMEs seeking cost-effective solutions without premium pricing. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">Partner Programme:</span> Plusnet supports bulk purchasing arrangements for both internal consumption and onward resale. Their partner programme includes a dedicated portal and helpdesk, providing self-service tools that reduce operational overhead. Features such as self-service billing and autonomy over end-user support allow partners to maintain direct customer relationships while lowering reliance on Plusnet’s support resources. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-6"><span class="font-semibold text-white">Commercial Considerations:</span> With entry-level fibre packages starting at £27.50, Plusnet appeals strongly to price-sensitive customers and resellers targeting the value segment. However, lacking the brand prestige or infrastructure independence of providers like BT or Virgin Media, Plusnet typically competes on price rather than premium features—limiting its appeal to high-end customers or those with complex requirements. </p><div class="space-y-2"><div class="flex items-center text-sm"><div class="w-2 h-2 bg-emerald-400 rounded-full mr-3"></div><span class="text-white/70">Third-party VoIP compatibility via Plusnet routers</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-blue-400 rounded-full mr-3"></div><span class="text-white/70">Value-driven fibre broadband up to 76 Mbps</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-violet-400 rounded-full mr-3"></div><span class="text-white/70">Partner portal with self-service tools & billing control</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-amber-400 rounded-full mr-3"></div><span class="text-white/70">Attractive entry-level pricing but limited premium appeal</span></div></div></div></div></div></div>

Sky Wholesale

<div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="191" data-visual-selector-id="components/content-blocks/RawHtmlBlock191" data-source-location="components/content-blocks/RawHtmlBlock:191:9" data-dynamic-content="true" id="section-17-sky-wholesale"><div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="45" data-visual-selector-id="components/content-blocks/RawHtmlBlock45" data-source-location="components/content-blocks/RawHtmlBlock:45:4" data-dynamic-content="true" class="prose prose-invert max-w-none"><style data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="46" data-visual-selector-id="components/content-blocks/RawHtmlBlock46" data-source-location="components/content-blocks/RawHtmlBlock:46:6" data-dynamic-content="false"> .prose h1 { font-size: 2.25rem !important; line-height: 2.5rem !important; font-weight: 700 !important; color: white !important; margin-top: 0 !important; margin-bottom: 1.5rem !important; } .prose h2 { font-size: 1.875rem !important; line-height: 2.25rem !important; font-weight: 700 !important; color: white !important; margin-top: 2.5rem !important; margin-bottom: 1rem !important; } .prose h3 { font-size: 1.5rem !important; line-height: 2rem !important; font-weight: 700 !important; color: white !important; margin-top: 2rem !important; margin-bottom: 0.75rem !important; } .prose h4 { font-size: 1.25rem !important; line-height: 1.75rem !important; font-weight: 700 !important; color: white !important; margin-top: 1.5rem !important; margin-bottom: 0.5rem !important; } .prose h5 { font-size: 1.125rem !important; line-height: 1.75rem !important; font-weight: 700 !important; color: white !important; margin-top: 1.25rem !important; margin-bottom: 0.5rem !important; } .prose h6 { font-size: 1rem !important; line-height: 1.5rem !important; font-weight: 700 !important; color: white !important; margin-top: 1rem !important; margin-bottom: 0.25rem !important; } .prose p { color: rgba(255, 255, 255, 0.8) !important; line-height: 1.625 !important; margin-bottom: 1.25em !important; margin-top: 0 !important; } .prose ul, .prose ol { margin-top: 1.25em !important; margin-bottom: 1.25em !important; padding-left: 1.5em !important; } .prose ul li { list-style-type: disc !important; margin-bottom: 0.25em !important; color: rgba(255, 255, 255, 0.8) !important; line-height: 1.5 !important; } .prose ol li { list-style-type: decimal !important; margin-bottom: 0.25em !important; color: rgba(255, 255, 255, 0.8) !important; line-height: 1.5 !important; } .prose ul ul, .prose ol ol, .prose ul ol, .prose ol ul { margin-top: 0.5em !important; margin-bottom: 0.5em !important; } .prose a { color: #60a5fa !important; text-decoration: underline !important; text-underline-offset: 2px !important; } .prose a:hover { color: #3b82f6 !important; } .prose strong { color: white !important; font-weight: 700 !important; } .prose em { color: rgba(255, 255, 255, 0.9) !important; font-style: italic !important; } </style><div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="139" data-visual-selector-id="components/content-blocks/RawHtmlBlock139" data-source-location="components/content-blocks/RawHtmlBlock:139:6" data-dynamic-content="false"><div id="sky-wholesale" class="bg-gradient-to-br from-white/10 to-white/5 backdrop-blur-xl border border-white/10 rounded-2xl p-8 transition-all duration-300 hover:transform hover:-translate-y-1 hover:shadow-2xl hover:shadow-black/30"><div class="flex items-center mb-6"><div class="w-16 h-16 bg-sky-600 rounded-xl flex items-center justify-center mr-4"><span class="text-white font-bold text-lg">SW</span></div><div><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-blue-400">National Provider with Wholesale Reach</p></div></div><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">Infrastructure:</span> Sky Wholesale leverages Openreach's last-mile network alongside Sky’s own backhaul to deliver SOGEA, FTTP, Ethernet leased lines, and SIP-based voice services. Their position within the broader Sky organisation provides both strong brand recognition and technical capabilities valued by resellers. Sky Ethernet 1 Gbps services, delivered through partnerships such as SSE/Neos, offer high-speed connectivity for demanding business applications. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">Partner Programme:</span> Sky Wholesale runs programmes on both referral and agency models, making their services accessible to resellers with varied business models. Particularly suited to mid-sized resellers in Northern Ireland, the programme balances access to national provider capabilities with lower commitment requirements than larger programmes. Support includes dedicated account managers, service management portals, training resources, co-branded marketing, and regular webinars and roadshows. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-6"><span class="font-semibold text-white">Commercial Considerations:</span> Volume commitments are moderate—more accessible than BT but higher than smaller aggregators—making Sky Wholesale a fit for established resellers that can commit to meaningful volumes without excessive risk. Additionally, value-added reselling opportunities exist, such as bundling broadband with TV content for hospitality venues, offering genuine customer value while boosting profitability. </p><div class="space-y-2"><div class="flex items-center text-sm"><div class="w-2 h-2 bg-emerald-400 rounded-full mr-3"></div><span class="text-white/70">Leverages Openreach last-mile + Sky backhaul</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-blue-400 rounded-full mr-3"></div><span class="text-white/70">SOGEA, FTTP, Ethernet leased lines & SIP voice services</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-violet-400 rounded-full mr-3"></div><span class="text-white/70">Referral & agency partner models with strong support</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-amber-400 rounded-full mr-3"></div><span class="text-white/70">Opportunities to bundle broadband + TV for hospitality</span></div></div></div></div></div></div>

Starlink SpaceX

<div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="191" data-visual-selector-id="components/content-blocks/RawHtmlBlock191" data-source-location="components/content-blocks/RawHtmlBlock:191:9" data-dynamic-content="true" id="section-18-starlink-spacex"><div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="45" data-visual-selector-id="components/content-blocks/RawHtmlBlock45" data-source-location="components/content-blocks/RawHtmlBlock:45:4" data-dynamic-content="true" class="prose prose-invert max-w-none"><style data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="46" data-visual-selector-id="components/content-blocks/RawHtmlBlock46" data-source-location="components/content-blocks/RawHtmlBlock:46:6" data-dynamic-content="false"> .prose h1 { font-size: 2.25rem !important; line-height: 2.5rem !important; font-weight: 700 !important; color: white !important; margin-top: 0 !important; margin-bottom: 1.5rem !important; } .prose h2 { font-size: 1.875rem !important; line-height: 2.25rem !important; font-weight: 700 !important; color: white !important; margin-top: 2.5rem !important; margin-bottom: 1rem !important; } .prose h3 { font-size: 1.5rem !important; line-height: 2rem !important; font-weight: 700 !important; color: white !important; margin-top: 2rem !important; margin-bottom: 0.75rem !important; } .prose h4 { font-size: 1.25rem !important; line-height: 1.75rem !important; font-weight: 700 !important; color: white !important; margin-top: 1.5rem !important; margin-bottom: 0.5rem !important; } .prose h5 { font-size: 1.125rem !important; line-height: 1.75rem !important; font-weight: 700 !important; color: white !important; margin-top: 1.25rem !important; margin-bottom: 0.5rem !important; } .prose h6 { font-size: 1rem !important; line-height: 1.5rem !important; font-weight: 700 !important; color: white !important; margin-top: 1rem !important; margin-bottom: 0.25rem !important; } .prose p { color: rgba(255, 255, 255, 0.8) !important; line-height: 1.625 !important; margin-bottom: 1.25em !important; margin-top: 0 !important; } .prose ul, .prose ol { margin-top: 1.25em !important; margin-bottom: 1.25em !important; padding-left: 1.5em !important; } .prose ul li { list-style-type: disc !important; margin-bottom: 0.25em !important; color: rgba(255, 255, 255, 0.8) !important; line-height: 1.5 !important; } .prose ol li { list-style-type: decimal !important; margin-bottom: 0.25em !important; color: rgba(255, 255, 255, 0.8) !important; line-height: 1.5 !important; } .prose ul ul, .prose ol ol, .prose ul ol, .prose ol ul { margin-top: 0.5em !important; margin-bottom: 0.5em !important; } .prose a { color: #60a5fa !important; text-decoration: underline !important; text-underline-offset: 2px !important; } .prose a:hover { color: #3b82f6 !important; } .prose strong { color: white !important; font-weight: 700 !important; } .prose em { color: rgba(255, 255, 255, 0.9) !important; font-style: italic !important; } </style><div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="139" data-visual-selector-id="components/content-blocks/RawHtmlBlock139" data-source-location="components/content-blocks/RawHtmlBlock:139:6" data-dynamic-content="false"><div id="starlink" class="bg-gradient-to-br from-white/10 to-white/5 backdrop-blur-xl border border-white/10 rounded-2xl p-8 transition-all duration-300 hover:transform hover:-translate-y-1 hover:shadow-2xl hover:shadow-black/30"><div class="flex items-center mb-6"><div class="w-16 h-16 bg-gray-700 rounded-xl flex items-center justify-center mr-4"><span class="text-white font-bold text-lg">SL</span></div><div><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-blue-400">Satellite Connectivity for Rural Northern Ireland</p></div></div><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/80 mb-4"> For Northern Ireland, with its challenging rural geography, Starlink provides connectivity options that aren’t easily possible or readily available with traditional terrestrial infrastructure. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">Infrastructure:</span> Starlink’s satellite broadband delivers high-speed internet (over 100 Mbps) across even the most remote or underserved areas of Northern Ireland. This is especially valuable for the nearly 2,000 premises that cannot access 10 Mbps via landline connections, such as isolated farms, mountain homes, or small islands. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">Partner Programme:</span> Starlink does not operate a traditional public reseller or commission-based partner programme. However, telecoms dealers can act as unofficial resellers by purchasing kits and services on behalf of clients. Many add value by bundling installation, offering IT support, or charging setup and managed service fees, creating opportunities for localised service differentiation. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-6"><span class="font-semibold text-white">Commercial Considerations:</span> Starlink delivers unique value for hard-to-reach customers and enables resellers to differentiate by providing connectivity where no alternatives exist. The ability to claim “no site is unreachable” is particularly attractive in rural markets, serving agriculture, tourism, and remote communities. </p><div class="space-y-2"><div class="flex items-center text-sm"><div class="w-2 h-2 bg-emerald-400 rounded-full mr-3"></div><span class="text-white/70">Satellite broadband delivering 100 Mbps+ to rural areas</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-blue-400 rounded-full mr-3"></div><span class="text-white/70">Vital for 2,000+ NI premises with sub-10 Mbps landline speeds</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-violet-400 rounded-full mr-3"></div><span class="text-white/70">Unofficial reseller model via kit resale & installation services</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-amber-400 rounded-full mr-3"></div><span class="text-white/70">“No site is unreachable” — strong USP in rural markets</span></div></div></div></div></div></div>

TalkTalk Business

<div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="191" data-visual-selector-id="components/content-blocks/RawHtmlBlock191" data-source-location="components/content-blocks/RawHtmlBlock:191:9" data-dynamic-content="true" id="section-19-talktalk-business"><div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="45" data-visual-selector-id="components/content-blocks/RawHtmlBlock45" data-source-location="components/content-blocks/RawHtmlBlock:45:4" data-dynamic-content="true" class="prose prose-invert max-w-none"><style data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="46" data-visual-selector-id="components/content-blocks/RawHtmlBlock46" data-source-location="components/content-blocks/RawHtmlBlock:46:6" data-dynamic-content="false"> .prose h1 { font-size: 2.25rem !important; line-height: 2.5rem !important; font-weight: 700 !important; color: white !important; margin-top: 0 !important; margin-bottom: 1.5rem !important; } .prose h2 { font-size: 1.875rem !important; line-height: 2.25rem !important; font-weight: 700 !important; color: white !important; margin-top: 2.5rem !important; margin-bottom: 1rem !important; } .prose h3 { font-size: 1.5rem !important; line-height: 2rem !important; font-weight: 700 !important; color: white !important; margin-top: 2rem !important; margin-bottom: 0.75rem !important; } .prose h4 { font-size: 1.25rem !important; line-height: 1.75rem !important; font-weight: 700 !important; color: white !important; margin-top: 1.5rem !important; margin-bottom: 0.5rem !important; } .prose h5 { font-size: 1.125rem !important; line-height: 1.75rem !important; font-weight: 700 !important; color: white !important; margin-top: 1.25rem !important; margin-bottom: 0.5rem !important; } .prose h6 { font-size: 1rem !important; line-height: 1.5rem !important; font-weight: 700 !important; color: white !important; margin-top: 1rem !important; margin-bottom: 0.25rem !important; } .prose p { color: rgba(255, 255, 255, 0.8) !important; line-height: 1.625 !important; margin-bottom: 1.25em !important; margin-top: 0 !important; } .prose ul, .prose ol { margin-top: 1.25em !important; margin-bottom: 1.25em !important; padding-left: 1.5em !important; } .prose ul li { list-style-type: disc !important; margin-bottom: 0.25em !important; color: rgba(255, 255, 255, 0.8) !important; line-height: 1.5 !important; } .prose ol li { list-style-type: decimal !important; margin-bottom: 0.25em !important; color: rgba(255, 255, 255, 0.8) !important; line-height: 1.5 !important; } .prose ul ul, .prose ol ol, .prose ul ol, .prose ol ul { margin-top: 0.5em !important; margin-bottom: 0.5em !important; } .prose a { color: #60a5fa !important; text-decoration: underline !important; text-underline-offset: 2px !important; } .prose a:hover { color: #3b82f6 !important; } .prose strong { color: white !important; font-weight: 700 !important; } .prose em { color: rgba(255, 255, 255, 0.9) !important; font-style: italic !important; } </style><div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="139" data-visual-selector-id="components/content-blocks/RawHtmlBlock139" data-source-location="components/content-blocks/RawHtmlBlock:139:6" data-dynamic-content="false"><div id="talktalk-business" class="bg-gradient-to-br from-white/10 to-white/5 backdrop-blur-xl border border-white/10 rounded-2xl p-8 transition-all duration-300 hover:transform hover:-translate-y-1 hover:shadow-2xl hover:shadow-black/30"><div class="flex items-center mb-6"><div class="w-16 h-16 bg-pink-600 rounded-xl flex items-center justify-center mr-4"><span class="text-white font-bold text-lg">TT</span></div><div><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-blue-400">UK’s Largest Independent Wholesale Platform</p></div></div><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/80 mb-4"> Following their merger with Virtual1 to form Platform X (PXC), TalkTalk Business has become the UK's largest independent wholesale platform, offering scalable connectivity and voice services. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">VoIP Solution:</span> Partnering with Mitel and Zoom, TalkTalk Business delivers UCaaS solutions backed by their connectivity services (leased lines, cellular data, and voice). Customers benefit from unified services including voice lines, email, video calling, document storage, secure AI integrations, instant messaging, and more — all via a single supplier. This is supported by a dedicated team, an industry-leading 4-hour fix SLA, and budget-friendly implementation. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">Infrastructure:</span> TalkTalk combines broadband and voice services delivered mainly through Openreach (SoADSL/SOTAP, SOGEA, FTTP, and Ethernet leased lines) with their own Local Loop Unbundling (LLU) footprint. They have also trialled independent fibre builds, showcasing a willingness to invest in infrastructure beyond wholesale arrangements. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">Partner Programme:</span> The PXC partner programme supports businesses of all sizes with scalable solutions. A standout feature is their award-winning Partner Portal, which provides real-time quoting, ordering, and provisioning through a single interface. This enables partners to handle complex multi-service orders without juggling multiple supplier systems. Support includes training, white-label options, and dedicated account managers for qualifying partners. With ~800 partners, the programme represents one of the UK’s largest channel ecosystems. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-6"><span class="font-semibold text-white">Commercial Considerations:</span> TalkTalk Business balances strong brand recognition with low entry barriers and competitive pricing, positioning itself as a cost-effective alternative to BT or Virgin Media. Without large fixed spend commitments, partners can enter the programme easily and benefit from volume-based discounts as their business scales. </p><div class="space-y-2"><div class="flex items-center text-sm"><div class="w-2 h-2 bg-emerald-400 rounded-full mr-3"></div><span class="text-white/70">Merged with Virtual1 to form Platform X (PXC)</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-blue-400 rounded-full mr-3"></div><span class="text-white/70">UCaaS solutions with Mitel & Zoom integration</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-violet-400 rounded-full mr-3"></div><span class="text-white/70">Award-winning Partner Portal for quoting & provisioning</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-amber-400 rounded-full mr-3"></div><span class="text-white/70">Low entry barriers & volume-based discounts</span></div></div></div></div></div></div>

Virgin Media

<div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="191" data-visual-selector-id="components/content-blocks/RawHtmlBlock191" data-source-location="components/content-blocks/RawHtmlBlock:191:9" data-dynamic-content="true" id="section-20-virgin-media"><div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="45" data-visual-selector-id="components/content-blocks/RawHtmlBlock45" data-source-location="components/content-blocks/RawHtmlBlock:45:4" data-dynamic-content="true" class="prose prose-invert max-w-none"><style data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="46" data-visual-selector-id="components/content-blocks/RawHtmlBlock46" data-source-location="components/content-blocks/RawHtmlBlock:46:6" data-dynamic-content="false"> .prose h1 { font-size: 2.25rem !important; line-height: 2.5rem !important; font-weight: 700 !important; color: white !important; margin-top: 0 !important; margin-bottom: 1.5rem !important; } .prose h2 { font-size: 1.875rem !important; line-height: 2.25rem !important; font-weight: 700 !important; color: white !important; margin-top: 2.5rem !important; margin-bottom: 1rem !important; } .prose h3 { font-size: 1.5rem !important; line-height: 2rem !important; font-weight: 700 !important; color: white !important; margin-top: 2rem !important; margin-bottom: 0.75rem !important; } .prose h4 { font-size: 1.25rem !important; line-height: 1.75rem !important; font-weight: 700 !important; color: white !important; margin-top: 1.5rem !important; margin-bottom: 0.5rem !important; } .prose h5 { font-size: 1.125rem !important; line-height: 1.75rem !important; font-weight: 700 !important; color: white !important; margin-top: 1.25rem !important; margin-bottom: 0.5rem !important; } .prose h6 { font-size: 1rem !important; line-height: 1.5rem !important; font-weight: 700 !important; color: white !important; margin-top: 1rem !important; margin-bottom: 0.25rem !important; } .prose p { color: rgba(255, 255, 255, 0.8) !important; line-height: 1.625 !important; margin-bottom: 1.25em !important; margin-top: 0 !important; } .prose ul, .prose ol { margin-top: 1.25em !important; margin-bottom: 1.25em !important; padding-left: 1.5em !important; } .prose ul li { list-style-type: disc !important; margin-bottom: 0.25em !important; color: rgba(255, 255, 255, 0.8) !important; line-height: 1.5 !important; } .prose ol li { list-style-type: decimal !important; margin-bottom: 0.25em !important; color: rgba(255, 255, 255, 0.8) !important; line-height: 1.5 !important; } .prose ul ul, .prose ol ol, .prose ul ol, .prose ol ul { margin-top: 0.5em !important; margin-bottom: 0.5em !important; } .prose a { color: #60a5fa !important; text-decoration: underline !important; text-underline-offset: 2px !important; } .prose a:hover { color: #3b82f6 !important; } .prose strong { color: white !important; font-weight: 700 !important; } .prose em { color: rgba(255, 255, 255, 0.9) !important; font-style: italic !important; } </style><div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="139" data-visual-selector-id="components/content-blocks/RawHtmlBlock139" data-source-location="components/content-blocks/RawHtmlBlock:139:6" data-dynamic-content="false"><div id="virgin-media" class="bg-gradient-to-br from-white/10 to-white/5 backdrop-blur-xl border border-white/10 rounded-2xl p-8 transition-all duration-300 hover:transform hover:-translate-y-1 hover:shadow-2xl hover:shadow-black/30"><div class="flex items-center mb-6"><div class="w-16 h-16 bg-red-600 rounded-xl flex items-center justify-center mr-4"><span class="text-white font-bold text-lg">VM</span></div><div><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-blue-400">Proprietary Cable & Fibre Network in NI</p></div></div><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">VoIP Solution:</span> Virgin Media Business offers hosted voice through its Cloud Voice portfolio and, for SMEs, the Voom Voice service bundled with cable broadband. Features include multi-site dialling, unlimited internal calls, call diversion, hunt groups, voicemail-to-email, and conferencing. Teams Direct Routing integrates voice into Microsoft Teams, while legacy support covers ISDN30 and traditional line rental. Voom Voice focuses on ease-of-use with plug-and-play IP phones and online user management. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">Infrastructure:</span> Virgin Media operates a proprietary cable and fibre network using DOCSIS 3.1 and fibre, delivering gigabit broadband (1–2 Gbps). Ethernet leased lines provide enterprise connectivity, and Openreach integration plus O2 mobile partnerships enable a full suite of communications solutions. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">Partner Programme:</span> Virgin Media runs a three-tier channel programme (Approved, Gold, Platinum) based on sales volume. Benefits include partner success teams, dedicated account managers for higher tiers, pre-sales support, certification, and a 24/7 partner support desk. White-label options, custom billing, and co-branded marketing allow partners to maintain brand identity while leveraging Virgin Media infrastructure. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-6"><span class="font-semibold text-white">Commercial Considerations:</span> Virgin Media’s UltimateFlex pricing offers no installation fees and month-to-month cancellations on some services, appealing to businesses seeking flexibility. Multi-service bundling of mobile, broadband, and hosted voice allows partners to create convenient packages for customers while improving margins. </p><div class="space-y-2"><div class="flex items-center text-sm"><div class="w-2 h-2 bg-emerald-400 rounded-full mr-3"></div><span class="text-white/70">Proprietary cable & fibre network in urban NI</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-blue-400 rounded-full mr-3"></div><span class="text-white/70">Hosted Cloud Voice & Voom Voice for SMEs</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-violet-400 rounded-full mr-3"></div><span class="text-white/70">Three-tier partner programme with dedicated support</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-amber-400 rounded-full mr-3"></div><span class="text-white/70">Flexible UltimateFlex pricing & multi-service bundling</span></div></div></div></div></div></div>

Vodafone

<div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="191" data-visual-selector-id="components/content-blocks/RawHtmlBlock191" data-source-location="components/content-blocks/RawHtmlBlock:191:9" data-dynamic-content="true" id="section-21-vodafone"><div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="45" data-visual-selector-id="components/content-blocks/RawHtmlBlock45" data-source-location="components/content-blocks/RawHtmlBlock:45:4" data-dynamic-content="true" class="prose prose-invert max-w-none"><style data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="46" data-visual-selector-id="components/content-blocks/RawHtmlBlock46" data-source-location="components/content-blocks/RawHtmlBlock:46:6" data-dynamic-content="false"> .prose h1 { font-size: 2.25rem !important; line-height: 2.5rem !important; font-weight: 700 !important; color: white !important; margin-top: 0 !important; margin-bottom: 1.5rem !important; } .prose h2 { font-size: 1.875rem !important; line-height: 2.25rem !important; font-weight: 700 !important; color: white !important; margin-top: 2.5rem !important; margin-bottom: 1rem !important; } .prose h3 { font-size: 1.5rem !important; line-height: 2rem !important; font-weight: 700 !important; color: white !important; margin-top: 2rem !important; margin-bottom: 0.75rem !important; } .prose h4 { font-size: 1.25rem !important; line-height: 1.75rem !important; font-weight: 700 !important; color: white !important; margin-top: 1.5rem !important; margin-bottom: 0.5rem !important; } .prose h5 { font-size: 1.125rem !important; line-height: 1.75rem !important; font-weight: 700 !important; color: white !important; margin-top: 1.25rem !important; margin-bottom: 0.5rem !important; } .prose h6 { font-size: 1rem !important; line-height: 1.5rem !important; font-weight: 700 !important; color: white !important; margin-top: 1rem !important; margin-bottom: 0.25rem !important; } .prose p { color: rgba(255, 255, 255, 0.8) !important; line-height: 1.625 !important; margin-bottom: 1.25em !important; margin-top: 0 !important; } .prose ul, .prose ol { margin-top: 1.25em !important; margin-bottom: 1.25em !important; padding-left: 1.5em !important; } .prose ul li { list-style-type: disc !important; margin-bottom: 0.25em !important; color: rgba(255, 255, 255, 0.8) !important; line-height: 1.5 !important; } .prose ol li { list-style-type: decimal !important; margin-bottom: 0.25em !important; color: rgba(255, 255, 255, 0.8) !important; line-height: 1.5 !important; } .prose ul ul, .prose ol ol, .prose ul ol, .prose ol ul { margin-top: 0.5em !important; margin-bottom: 0.5em !important; } .prose a { color: #60a5fa !important; text-decoration: underline !important; text-underline-offset: 2px !important; } .prose a:hover { color: #3b82f6 !important; } .prose strong { color: white !important; font-weight: 700 !important; } .prose em { color: rgba(255, 255, 255, 0.9) !important; font-style: italic !important; } </style><div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="139" data-visual-selector-id="components/content-blocks/RawHtmlBlock139" data-source-location="components/content-blocks/RawHtmlBlock:139:6" data-dynamic-content="false"><div id="vodafone" class="bg-gradient-to-br from-white/10 to-white/5 backdrop-blur-xl border border-white/10 rounded-2xl p-8 transition-all duration-300 hover:transform hover:-translate-y-1 hover:shadow-2xl hover:shadow-black/30"><div class="flex items-center mb-6"><div class="w-16 h-16 bg-red-500 rounded-xl flex items-center justify-center mr-4"><span class="text-white font-bold text-lg">VF</span></div><div><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-blue-400">4G/5G Coverage & Cloud Communications</p></div></div><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/80 mb-4"> Well-known for mobile network capabilities, Vodafone provides 4G/5G coverage, offering rural Northern Ireland more connectivity opportunities. Their OneNet cloud platform combines mobile and VoIP services, appealing to businesses adopting mobile-first communication strategies. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">VoIP Solution:</span> Vodafone’s hosted VoIP integrates landline and mobile communications, enabling multi-site businesses to handle calls as one virtual office. Features include hunt groups, auto attendant, and management through a single cloud platform, accessible via desk phones, mobiles, tablets, or computers. Flat-rate monthly fees with unlimited internal calls and reduced divert charges offer potential cost savings. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">Infrastructure:</span> Vodafone delivers 4G/5G coverage through their mobile network and O2 joint infrastructure, and also resells Openreach fibre. The OneNet platform provides unified communications combining mobile and VoIP services in cloud-based solutions. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">Partner Programme:</span> Vodafone’s accredited partner programme operates across Approved, Specialist, Advanced, and Total Communications Partner tiers. Each tier provides progressively more support, training, and commercial benefits, including co-selling, brand leverage, and technical guidance. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-6"><span class="font-semibold text-white">Commercial Considerations:</span> Vodafone is well-suited to resellers targeting multi-site businesses, IoT deployments, or mobile-first clients. Smaller resellers may face limited direct support unless they achieve higher-tier status in the partner programme. </p><div class="space-y-2"><div class="flex items-center text-sm"><div class="w-2 h-2 bg-emerald-400 rounded-full mr-3"></div><span class="text-white/70">4G/5G coverage plus OneNet cloud platform</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-blue-400 rounded-full mr-3"></div><span class="text-white/70">Unified VoIP & mobile communications for multi-site businesses</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-violet-400 rounded-full mr-3"></div><span class="text-white/70">Tiered partner programme with training & brand support</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-amber-400 rounded-full mr-3"></div><span class="text-white/70">Ideal for mobile-first clients, IoT projects & multi-site setups</span></div></div></div></div></div></div>

Yellowcom

<div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="191" data-visual-selector-id="components/content-blocks/RawHtmlBlock191" data-source-location="components/content-blocks/RawHtmlBlock:191:9" data-dynamic-content="true" id="section-22-yellowcom"><div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="45" data-visual-selector-id="components/content-blocks/RawHtmlBlock45" data-source-location="components/content-blocks/RawHtmlBlock:45:4" data-dynamic-content="true" class="prose prose-invert max-w-none"><style data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="46" data-visual-selector-id="components/content-blocks/RawHtmlBlock46" data-source-location="components/content-blocks/RawHtmlBlock:46:6" data-dynamic-content="false"> .prose h1 { font-size: 2.25rem !important; line-height: 2.5rem !important; font-weight: 700 !important; color: white !important; margin-top: 0 !important; margin-bottom: 1.5rem !important; } .prose h2 { font-size: 1.875rem !important; line-height: 2.25rem !important; font-weight: 700 !important; color: white !important; margin-top: 2.5rem !important; margin-bottom: 1rem !important; } .prose h3 { font-size: 1.5rem !important; line-height: 2rem !important; font-weight: 700 !important; color: white !important; margin-top: 2rem !important; margin-bottom: 0.75rem !important; } .prose h4 { font-size: 1.25rem !important; line-height: 1.75rem !important; font-weight: 700 !important; color: white !important; margin-top: 1.5rem !important; margin-bottom: 0.5rem !important; } .prose h5 { font-size: 1.125rem !important; line-height: 1.75rem !important; font-weight: 700 !important; color: white !important; margin-top: 1.25rem !important; margin-bottom: 0.5rem !important; } .prose h6 { font-size: 1rem !important; line-height: 1.5rem !important; font-weight: 700 !important; color: white !important; margin-top: 1rem !important; margin-bottom: 0.25rem !important; } .prose p { color: rgba(255, 255, 255, 0.8) !important; line-height: 1.625 !important; margin-bottom: 1.25em !important; margin-top: 0 !important; } .prose ul, .prose ol { margin-top: 1.25em !important; margin-bottom: 1.25em !important; padding-left: 1.5em !important; } .prose ul li { list-style-type: disc !important; margin-bottom: 0.25em !important; color: rgba(255, 255, 255, 0.8) !important; line-height: 1.5 !important; } .prose ol li { list-style-type: decimal !important; margin-bottom: 0.25em !important; color: rgba(255, 255, 255, 0.8) !important; line-height: 1.5 !important; } .prose ul ul, .prose ol ol, .prose ul ol, .prose ol ul { margin-top: 0.5em !important; margin-bottom: 0.5em !important; } .prose a { color: #60a5fa !important; text-decoration: underline !important; text-underline-offset: 2px !important; } .prose a:hover { color: #3b82f6 !important; } .prose strong { color: white !important; font-weight: 700 !important; } .prose em { color: rgba(255, 255, 255, 0.9) !important; font-style: italic !important; } </style><div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="139" data-visual-selector-id="components/content-blocks/RawHtmlBlock139" data-source-location="components/content-blocks/RawHtmlBlock:139:6" data-dynamic-content="false"><div id="yellowcom" class="bg-gradient-to-br from-white/10 to-white/5 backdrop-blur-xl border border-white/10 rounded-2xl p-8 transition-all duration-300 hover:transform hover:-translate-y-1 hover:shadow-2xl hover:shadow-black/30"><div class="flex items-center mb-6"><div class="w-16 h-16 bg-yellow-600 rounded-xl flex items-center justify-center mr-4"><span class="text-white font-bold text-lg">YC</span></div><div><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-blue-400">Regional Telecom Provider in NI, ROI & Scotland</p></div></div><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"> Yellowcom is a regional provider operating across Northern Ireland, the Republic of Ireland, and parts of Scotland, with bases in Belfast, Glasgow, and Dublin. With over 15 years of experience, they support businesses with tailored communication solutions. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">VoIP Solution:</span> Yellowcom offers business phone systems including cloud-based VoIP, on-premise PBX, and hybrid solutions. Features include call analytics, remote work support, call diversion to mobiles, and business-grade security, all backed by local experts. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">Infrastructure:</span> Alongside VoIP, Yellowcom provides business broadband and mobile services. Their mobile solutions help clients select appropriate contracts, devices, and tariffs, enabling a UCaaS approach for messaging, conferencing, and cloud-based collaboration. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">Partner Programme:</span> Yellowcom does not operate a reseller or partner programme, focusing instead on direct service delivery to end customers. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-6"><span class="font-semibold text-white">Commercial Considerations:</span> Their commercial model emphasises tailored, cost-effective telecoms solutions with a focus on local expertise and personalised service. </p><div class="space-y-2"><div class="flex items-center text-sm"><div class="w-2 h-2 bg-emerald-400 rounded-full mr-3"></div><span class="text-white/70">Regional coverage across NI, ROI, and Scotland</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-blue-400 rounded-full mr-3"></div><span class="text-white/70">Cloud VoIP, on-premise PBX & hybrid business phone systems</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-violet-400 rounded-full mr-3"></div><span class="text-white/70">Business broadband & mobile solutions with UCaaS capabilities</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-amber-400 rounded-full mr-3"></div><span class="text-white/70">Focus on direct service delivery with local expertise</span></div></div></div></div></div></div>

Zen Internet

<div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="191" data-visual-selector-id="components/content-blocks/RawHtmlBlock191" data-source-location="components/content-blocks/RawHtmlBlock:191:9" data-dynamic-content="true" id="section-23-zen-internet"><div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="45" data-visual-selector-id="components/content-blocks/RawHtmlBlock45" data-source-location="components/content-blocks/RawHtmlBlock:45:4" data-dynamic-content="true" class="prose prose-invert max-w-none"><style data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="46" data-visual-selector-id="components/content-blocks/RawHtmlBlock46" data-source-location="components/content-blocks/RawHtmlBlock:46:6" data-dynamic-content="false"> .prose h1 { font-size: 2.25rem !important; line-height: 2.5rem !important; font-weight: 700 !important; color: white !important; margin-top: 0 !important; margin-bottom: 1.5rem !important; } .prose h2 { font-size: 1.875rem !important; line-height: 2.25rem !important; font-weight: 700 !important; color: white !important; margin-top: 2.5rem !important; margin-bottom: 1rem !important; } .prose h3 { font-size: 1.5rem !important; line-height: 2rem !important; font-weight: 700 !important; color: white !important; margin-top: 2rem !important; margin-bottom: 0.75rem !important; } .prose h4 { font-size: 1.25rem !important; line-height: 1.75rem !important; font-weight: 700 !important; color: white !important; margin-top: 1.5rem !important; margin-bottom: 0.5rem !important; } .prose h5 { font-size: 1.125rem !important; line-height: 1.75rem !important; font-weight: 700 !important; color: white !important; margin-top: 1.25rem !important; margin-bottom: 0.5rem !important; } .prose h6 { font-size: 1rem !important; line-height: 1.5rem !important; font-weight: 700 !important; color: white !important; margin-top: 1rem !important; margin-bottom: 0.25rem !important; } .prose p { color: rgba(255, 255, 255, 0.8) !important; line-height: 1.625 !important; margin-bottom: 1.25em !important; margin-top: 0 !important; } .prose ul, .prose ol { margin-top: 1.25em !important; margin-bottom: 1.25em !important; padding-left: 1.5em !important; } .prose ul li { list-style-type: disc !important; margin-bottom: 0.25em !important; color: rgba(255, 255, 255, 0.8) !important; line-height: 1.5 !important; } .prose ol li { list-style-type: decimal !important; margin-bottom: 0.25em !important; color: rgba(255, 255, 255, 0.8) !important; line-height: 1.5 !important; } .prose ul ul, .prose ol ol, .prose ul ol, .prose ol ul { margin-top: 0.5em !important; margin-bottom: 0.5em !important; } .prose a { color: #60a5fa !important; text-decoration: underline !important; text-underline-offset: 2px !important; } .prose a:hover { color: #3b82f6 !important; } .prose strong { color: white !important; font-weight: 700 !important; } .prose em { color: rgba(255, 255, 255, 0.9) !important; font-style: italic !important; } </style><div data-filename="components/content-blocks/RawHtmlBlock" data-linenumber="139" data-visual-selector-id="components/content-blocks/RawHtmlBlock139" data-source-location="components/content-blocks/RawHtmlBlock:139:6" data-dynamic-content="false"><div id="zen-internet" class="bg-gradient-to-br from-white/10 to-white/5 backdrop-blur-xl border border-white/10 rounded-2xl p-8 transition-all duration-300 hover:transform hover:-translate-y-1 hover:shadow-2xl hover:shadow-black/30"><div class="flex items-center mb-6"><div class="w-16 h-16 bg-indigo-600 rounded-xl flex items-center justify-center mr-4"><span class="text-white font-bold text-lg">ZI</span></div><div><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-blue-400">Independent ISP via Openreach in NI</p></div></div><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"> Zen Internet is an independent ISP delivering broadband and Ethernet services across Northern Ireland via the Openreach network. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">VoIP Solution:</span> Zen offers Business Digital Voice and CloudComms. Digital Voice is a cost-effective single-line VoIP starting at £5/month (1,000 UK minutes) with options for unlimited minutes from £12.50/month, supporting calling, voicemail, call waiting, diversion, barring, number porting, and mobile integration via the FRITZ! App. CloudComms is an enterprise-grade omnichannel solution powered by Cisco BroadWorks, integrating voice, video, messaging, and email with Cisco Webex calling. Both offerings provide multi-user management, call forwarding, hunt groups, voicemail-to-email, and admin portals. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">Infrastructure:</span> Zen delivers SOGEA, FTTP, and Ethernet leased lines up to 10 Gbps. Additional services include cloud hosting, IaaS, backup, and disaster recovery. Their upcoming "Fibre Hub" platform (2025) will enable resellers to access multiple fibre networks through a single interface. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-4"><span class="font-semibold text-white">Partner Programme:</span> Zen’s channel partner programme is recognised for its personalised support, offering training, co-marketing, white-label reselling, and managed wholesale arrangements including Layer 2 interconnects. </p><p style="margin: 0 0 1rem 0 !important; padding: 0 !important;" class="text-white/70 text-sm mb-6"><span class="font-semibold text-white">Commercial Considerations:</span> With no large minimum spend or telecoms licensing requirements, Zen’s programme is highly accessible, ideal for new entrants or IT service providers expanding into connectivity services. </p><div class="space-y-2"><div class="flex items-center text-sm"><div class="w-2 h-2 bg-emerald-400 rounded-full mr-3"></div><span class="text-white/70">SOGEA, FTTP, and Ethernet leased lines up to 10 Gbps</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-blue-400 rounded-full mr-3"></div><span class="text-white/70">Business Digital Voice & CloudComms VoIP solutions</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-violet-400 rounded-full mr-3"></div><span class="text-white/70">Partner programme with training, co-marketing, and white-label support</span></div><div class="flex items-center text-sm"><div class="w-2 h-2 bg-amber-400 rounded-full mr-3"></div><span class="text-white/70">Accessible for new entrants or IT providers expanding into connectivity</span></div></div></div></div></div></div>

Contents

Northern Ireland Initiatives & Regulations

Public-Private Initiatives

NI-Specific Policies

VoIP Provider Market Size and Service Penetration in NI

Demand & Opportunities in NI

Market Coverage Beyond NI into the UK Market

Local & Regional Providers (Northern Ireland-focused telecommunications providers)

Barclay Communications

Corporate Telecom

Fibrus

Simplicity Group

Yellowcom

National Providers

BT

Corporate Telecom

Daisy Communications

Gamma

Plusnet

Sky Wholesale

Starlink SpaceX

TalkTalk Business

Virgin Media

Vodafone

Yellowcom

Zen Internet

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